Back in February, my colleague wrote an interesting post on Avoiding a Social Media Skills Crisis, which was a discussion held at an event during the Social Media Week. This subject is becoming increasingly important as more companies are trying to get their employees up to speed with use of Social Media in all aspects ...

Derived from the book Moneyball: The Art of Winning An Unfair Game (which also inspired a movie ), the ‘Moneyball Sourcing model’ described here by Marvin Smith allows for a different, data-driven approach to viewing sourcing and recruiting. In the actual novel, Beane managed to sign baseball players who were less expensive yet still able ...

This is a guest post by Lilian Mahoukou, Social media and Employer branding professional with expertise in content creation, storytelling and social media/HR event planning. Social media’s actively talked and slowly reaching out to new frontiers. It’s not just a marketing or PR matter anymore, and now we’re even talking about social business. Recruiters and ...

“Just because you can tweet and use facebook and linkedin doesn’t necessarily mean that you can execute an advertising campaign that uses twitter, facebook etc.” – Lucy Amstrong, HR Manager at 1000heads Social Media Week 2012 is almost over. Among the multitude of social media related events and discussions being held in London, ‘Mind the ...

Viadeo, a professional network of over 40 million people in 2.7 million countries around the world has published a whitepaper on Social Recruiting in a Digital Age. The paper starts off “in the beginning” (which is really in the 70′s when the first email was sent.) Some stats to set the framework: 76% of businesses ...

More and more organizations are hiring Community Managers. These employees are often charged with the responsibilities of managing your company’s presence on social channels like Facebook and Twitter. Sometimes working under a Manager (or Director) of Social Media, they take care of day-to-day tasks. They work across many departments: Customer Service: Answering questions, handling issues, ...

Elizabeth Lupfer, Senior Manager in Global HR for Verizon, was featured in the October 2011 issue of HR magazine (online). In the article, Elizabeth discusses whether or not companies should integrate feedback collected from social media into performance evaluation and employee recognition. She suggests that companies should treat social feedback no differently than information collected ...